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Clinical Trial Patient Recruitment

Clinical trial websites play an important role in connecting potential participants with research opportunities. However, having a website does not guarantee visibility in search results. Poor keyword targeting, technical errors, and unclear content can limit organic traffic.

These problems can also make it harder for visitors to find relevant study information. Someone searching for a clinical trial may leave if they cannot find eligibility requirements, study locations, or contact details.

Effective clinical trial website SEO supports clinical trial patient recruitment by helping research websites reach people searching for relevant studies. It addresses both search engine requirements and visitor needs, making website content easier to discover and study information easier to access. Here are five common SEO problems and practical ways to fix them.

1. Targeting the Wrong Keywords

Keyword targeting is an important part of any SEO strategy. However, many clinical trial websites target broad terms without considering search intent. Keywords such as “clinical research” or “medical studies” may attract visitors seeking general information. However, they may not reach people searching for specific studies, health conditions, or nearby research locations. For example, someone with asthma might search for asthma clinical trials in their city. A website targeting only broad terms could miss these relevant searches and potential inquiries.

How to Fix It

Start with keyword research based on the website’s audience and study offerings. Consider the different ways patients and caregivers search for research opportunities.

For example, relevant keyword groups may include:

  • Condition-based searches, such as diabetes clinical trials.
  • Location-based searches, such as clinical trials near me.
  • Study-specific searches, such as migraine research studies.
  • Informational searches, such as clinical trial eligibility requirements.

Assign a primary keyword to each relevant page. Include it naturally in the page title, main heading, URL, and body content. Use related terms where they add useful context.

Use relevant keywords naturally instead of repeating similar phrases. Focus on creating content that matches what visitors are searching for.

2. Publishing Thin or Unhelpful Study Content

A clinical trial page needs more than a study title and a short description. Visitors often have questions before considering participation. They may want to understand the study purpose, eligibility requirements, location, and participation process.

When a page provides limited information, visitors may struggle to decide whether the opportunity suits their circumstances. Limited content gives search engines less information to understand a page and determine which searches it may be relevant to. 

Duplicate study descriptions create another problem. Publishing nearly identical pages across multiple locations can make it difficult to distinguish their purpose. Each page should provide information relevant to its specific study or location.

How to Fix It

Develop dedicated pages that explain each study clearly. Include the information visitors need to understand the opportunity.

A useful study page should cover:

  • The condition or health concern being studied.
  • The study’s purpose and general description.
  • Key eligibility requirements.
  • Research site locations.
  • Expected study visits and participation requirements, based on available study information. 
  • Contact details and next steps for expressing interest.

Use plain language when explaining medical and research-related terms. Avoid unnecessary scientific terminology that could confuse readers.

Add FAQs to address common questions about screening, study visits, and eligibility. Keep answers accurate and consistent with the approved study information.

Review existing pages for outdated details and missing information. Update them whenever study status, recruitment locations, or contact details change.

Google recommends publishing original, useful, and reliable content. This approach supports better user experiences and gives visitors clearer information.

3. Poor Website Structure and Internal Linking

Website structure affects how visitors find information and how search engines discover individual pages. A confusing navigation system can make important study information difficult to access.

For example, visitors might find a condition page but struggle to locate related studies. Search engines may also miss pages that lack crawlable internal links.

Unclear URLs and inconsistent page categories can create additional problems. These issues become more noticeable on websites featuring multiple studies, research locations, and therapeutic areas.

How to Fix It

Organize website pages into clear categories so visitors can easily find related information. Link relevant pages to make navigation simple and straightforward. 

For example, a clinical research website could organize its content like this:

  • Clinical Trials
    • Neurology Studies
    • Cardiology Studies
    • Endocrinology Studies
  • Research Locations
    • Location A
    • Location B
  • Patient Resources
    • Understanding Clinical Trials
    • Eligibility and Screening

Use descriptive URLs that explain each page’s subject. For example, /clinical-trials/diabetes/ is clearer than a random combination of numbers.

Add internal links between relevant condition pages, study listings, and location pages. Use descriptive anchor text instead of generic phrases such as “click here.”

Create an XML sitemap to help search engines discover important website URLs. Submit it through Google Search Console and monitor indexing reports.

A well-organized structure improves content discovery for visitors and search engines.

4. Technical SEO Issues Affecting Website Performance

Even useful content can struggle if technical problems prevent search engines from accessing pages. These problems can also affect how visitors experience the website.

Several technical issues commonly affect clinical research websites.

Slow page loading: Large images, unnecessary scripts, and inefficient hosting can increase loading times. Visitors may leave before important study information appears.

Poor mobile responsiveness: Many people search for health information using smartphones. Pages that require excessive zooming or horizontal scrolling create unnecessary difficulties.

Broken links and redirects: Outdated study URLs and broken links can prevent visitors from reaching relevant information. They can also interrupt search engine crawling.

Indexing problems: Incorrect robots.txt rules or noindex directives can prevent important pages from appearing in search results. Duplicate URLs can also create indexing and canonicalization issues.

How to Fix It

Start with a technical SEO audit to identify problems affecting website accessibility and performance.

Compress images without sacrificing necessary visual quality. Reduce unnecessary scripts and review hosting performance. Test important pages across different screen sizes.

Check Google Search Console for indexing errors and crawling issues. Confirm that important study pages are accessible to search engines.

Use appropriate redirects when URLs change. Add canonical tags where duplicate or closely similar URLs require a preferred version.

Also, review Core Web Vitals to assess loading performance, responsiveness, and visual stability. These metrics provide useful information about the user experience.

Google considers page experience as part of its broader search ranking systems. However, good technical scores alone do not guarantee higher rankings.

5. Neglecting Local SEO Optimization

Many clinical trials recruit participants from specific cities or geographic areas. As a result, people searching for research opportunities often include their location in search queries. For example, they may look for clinical trials in their city or studies recruiting participants nearby. Without location-specific information, clinical trial websites may miss these relevant searches.

Missing or outdated location details can also create confusion. Visitors may struggle to identify the nearest research site or determine whether a study is recruiting in their area. 

Missing or inconsistent contact information can create another barrier. Visitors need clear details before contacting a research site.

How to Fix It

Create dedicated landing pages for individual research locations. Include the city, address, contact details, and relevant study information.

Use natural location-based keywords in page titles and headings. For example, a page could target “clinical trials in Dallas” when that location genuinely has relevant opportunities.

Where eligible, create and maintain Google Business Profiles for physical research locations. Keep addresses, phone numbers, business names, and website links accurate and consistent. 

Add relevant local information without creating unnecessary duplicate pages. Each location page should provide useful details about its specific site.

ClinicalTrials.gov also allows users to search studies by location. Its records can include study locations and contact information. This highlights the importance of keeping published study details accurate and consistent.

How to Monitor Your Clinical Trial Website SEO Performance

Fixing SEO problems is only one part of website optimization. Regular monitoring helps identify new issues and evaluate whether changes improve search performance.

Google Search Console provides information about search impressions, clicks, indexing, and website performance in Google Search. Google Analytics 4 can help assess what visitors do after reaching the website.

Pay attention to these key metrics:

  • Organic traffic: Tracks visitors arriving through unpaid search results.
  • Search impressions: Shows how often website pages appear in search results.
  • Click-through rate: Measures the percentage of impressions that generate clicks.
  • Keyword performance: Shows which search terms bring visitors to your website. 
  • Engagement: Shows how visitors interact with website content.
  • Conversion activity: Tracks completed inquiries, screening forms, or other relevant actions.

Do not judge SEO success through traffic alone. A clinical trial website also needs to attract visitors who find its information relevant.

For example, increased traffic means little if visitors cannot find study locations or complete inquiry forms. Review website analytics alongside recruitment-related outcomes.

Conclusion

Strong SEO helps clinical trial websites reach people searching for relevant research opportunities. However, visibility depends on more than keyword placement or technical adjustments.

Clear study information, logical navigation, mobile usability, and accurate location details all contribute to a better website experience.

Addressing these five clinical trials website SEO issues can improve how search engines discover website content. It can also make research opportunities easier for potential participants to find and understand.

Regular SEO audits help identify new issues and keep website content accurate as study details change. Maintaining a well-optimized website can improve search visibility and make relevant research opportunities easier to find.

Companies such as Rocket Trials offer SEO services for clinical trials to help research sites connect with potential participants. 

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PRIVACY POLICY AGREEMENT

Rocket Trials, LLC | Patient recruitment websites and study landing pages 

[Effective date: September 2, 2026. This Privacy Policy explains how Rocket Trials, LLC collects, uses, discloses, and protects personal information when individuals visit our websites or study landing pages, respond to recruitment advertisements, complete a prescreening form, communicate with us, or otherwise use our patient recruitment services.] 

Please read this Privacy Policy carefully. Participation in any prescreening process is voluntary. Submitting information to Rocket Trials does not enroll you in a clinical trial, guarantee eligibility, create a patient-provider relationship, or replace advice from a licensed healthcare professional. 

1. Who We Are and Scope of This Policy

Rocket Trials, LLC (“Rocket Trials,” “we,” “us,” or “our”) provides patient recruitment, study awareness, prescreening, referral, and related services for clinical research studies. Some study landing pages or communications may use the name “Rocket Clinical.” Rocket Clinical is a brand used by Rocket Trials, LLC and is not a separate entity unless a page expressly states otherwise. 

This Policy applies to personal information handled by Rocket Trials through our websites, study-specific landing pages, online forms, telephone prescreening, text messages, emails, and related recruitment activities. A research site, investigator, sponsor, contract research organization (CRO), laboratory, pharmacy, healthcare provider, advertising platform, or other organization may have its own privacy notice. This Policy does not govern those organizations’ independent practices. 

2. Information We Collect

We may collect the following categories of information, depending on the study, campaign, and way you interact with us: 

Contact and identity information, such as your name, email address, telephone number, city, state, ZIP code, date or year of birth, age, preferred language, and information about a parent, guardian, caregiver, or authorized representative. 

Health and prescreening information, such as a diagnosis or suspected condition, symptoms, medications, treatment history, test results or ranges, healthcare history, and answers to study-specific eligibility questions. When relevant to a study, this may include sensitive demographic information such as race or ethnicity, sex, gender, pregnancy status, or disability information. 

Study and referral information, such as the study or condition that interests you, the research site to which you may be referred, referral status, appointment or follow-up status, and communications about your inquiry. 

Communications, including the content of emails, text messages, telephone calls, voicemails, form submissions, survey responses, and requests or feedback you send to us. Calls may be recorded only when permitted by law and with any notice or consent required by law. 

Device, internet, and usage information, such as IP address, device identifiers, browser and operating-system information, approximate location derived from IP address, referring URL, campaign identifiers, UTM parameters, pages viewed, links clicked, time spent, form events, and similar activity data. 

Cookie and advertising information, including information generated through cookies, pixels, tags, conversion APIs, local storage, analytics tools, and similar technologies, subject to applicable law and the settings implemented on the relevant page. 

Information from other sources, including research sites, sponsors, CROs, healthcare providers, laboratories, pharmacies, referral partners, publicly available sources, and service providers, when permitted by law and relevant to recruitment or referral activities. 

Please provide only information requested for the applicable study or inquiry. Do not submit medical records, Social Security numbers, financial account information, or other highly sensitive information through a general web form unless we specifically request it through an approved secure process. 

3. How We Collect Information

We collect information directly from you or your authorized representative, automatically when you use our websites or landing pages, and from organizations involved in study recruitment and referrals. We may combine information from these sources when permitted by law. 

4. How We Use Information

We may use personal information to: 

Respond to your inquiry and communicate with you about the study you selected. 

Conduct initial prescreening and assess potential alignment with study eligibility criteria. 

Refer you to, or coordinate follow-up with, an appropriate research site, investigator, sponsor, CRO, or recruitment partner, and operate the prescreening and referral systems supporting that process. 

Measure campaign performance, attribute referrals, generate reports, prevent duplicate submissions, and improve recruitment outreach. 

Send information about other clinical research opportunities when you have requested or consented to those communications, as required by applicable law. 

Comply with legal, regulatory, contractual, audit, safety, and recordkeeping obligations; protect rights and safety; and detect or prevent fraud, misuse, or security incidents. 

Create aggregated or de-identified information that does not reasonably identify you, and use that information for analytics, service improvement, reporting, or research-recruitment planning as permitted by law. 

5. Prescreening Is Not Enrollment or Medical Advice

Online or telephone prescreening is only a preliminary review. Study eligibility is determined by the research site’s qualified personnel under the applicable protocol. You may be asked to complete additional screening, provide medical records, undergo examinations or testing, and sign an informed consent form before participating. Rocket Trials does not diagnose or treat medical conditions through a recruitment landing page, and no information on our pages should be treated as medical advice. For medical concerns, contact a qualified healthcare professional; for an emergency, call 911 or your local emergency number. 

6. How We Disclose Information

We may disclose personal information to the following categories of recipients for the purposes described in this Policy: 

Research organizations, including research sites, investigators, sponsors, CROs, site networks, and authorized recruitment partners, to evaluate your interest, determine potential eligibility, arrange follow-up, or support study recruitment. 

Service providers and contractors that support hosting, secure data storage, communications, call-center services, form processing, analytics, cybersecurity, professional advice, and other business operations. They may process information only for authorized purposes and subject to contractual or legal obligations, where required. 

Advertising and analytics providers, when enabled on a page, for limited campaign measurement, attribution, security, and optimization. We do not intend to transmit the contents of health prescreening responses to advertising platforms. We configure and govern these technologies based on the page, data involved, client instructions, contracts, and applicable law. 

Government authorities, regulators, courts, law enforcement, or other parties when required by law or when reasonably necessary to protect rights, safety, or security; investigate misconduct; enforce agreements; or respond to lawful process. 

A successor or transaction participant in connection with an actual or proposed merger, acquisition, financing, reorganization, bankruptcy, or sale of assets, subject to appropriate confidentiality and legal protections. 

Other parties at your direction or with your consent. 

When a research organization receives your information, that organization may become independently responsible for its use of the information and may provide you with its own privacy notice, authorization, or informed consent materials. 

7. Cookies, Analytics, and Advertising Technologies

Our pages may use necessary cookies and similar technologies to operate forms, maintain security, remember preferences, prevent fraud, and support basic functionality. Depending on the page and applicable consent settings, we may also use analytics or advertising technologies to understand visits, measure whether an advertisement led to a landing-page action, and improve campaign performance. 

These technologies may collect device and usage information and may disclose that information to their providers. Health-related browsing and prescreening information can be sensitive. Accordingly, the presence of a privacy notice does not itself authorize a disclosure of protected health information or other regulated health data. Where required, we use consent mechanisms, contractual restrictions, technical controls, and data-minimization practices appropriate to the page and our role. 

You may be able to manage non-essential cookies through a cookie-preference tool on the relevant page, your browser settings, or device controls. Blocking cookies may affect page functionality. You may also use industry or platform privacy controls, but those controls are provided by third parties and may not apply to every technology we use. 

Some browsers offer a Do Not Track (DNT) setting. Because there is not currently a uniform standard governing DNT signals, our pages may not respond to DNT. This is different from legally recognized opt-out preference signals, such as Global Privacy Control, which we will process where required by applicable law and technically supported by the relevant page. 

8. Communications and Your Choices

We may contact you by telephone, email, or text message about the study for which you expressed interest, to respond to your request, or to coordinate a referral. We will send communications about other studies only when permitted by law and consistent with the choices or consent presented to you. 

Consent to receive marketing or automated communications is not a condition of purchasing goods or services or of being considered for a clinical trial. Message frequency may vary, and message and data rates may apply. You may opt out of marketing emails by using the unsubscribe link, opt out of text messages by replying STOP, or tell a caller that you do not want further calls. We will honor legally valid revocation requests within the time required by applicable law. We may still send non-marketing messages necessary to respond to a request, confirm an opt-out, protect security, or comply with law. 

Where we rely on your consent to process personal information, you may withdraw that consent at any time by using the applicable opt-out method or contacting us. Withdrawal does not affect processing that occurred before the withdrawal or processing permitted on another lawful basis. 

We do not share mobile telephone numbers, text-message opt-in records, or text-message consent information with third parties or affiliates for their own marketing or promotional purposes. We may disclose this information to service providers that help us deliver communications, provide customer support, maintain consent records, or comply with law, subject to appropriate restrictions. 

9. No Sale of Health Information

Rocket Trials does not sell personal health information for money. We also do not use the contents of health prescreening responses to build advertising profiles or target unrelated advertising. Certain state laws define “sale” or “sharing” more broadly than an exchange for money and may treat some advertising or analytics disclosures as a sale or sharing. Where those laws apply, we provide the required notice and choices, which may include a “Your Privacy Choices” or similar link and recognition of legally required opt-out preference signals. 

10. HIPAA and Other Health Privacy Laws

The Health Insurance Portability and Accountability Act of 1996 (HIPAA) does not apply to every organization or every item of health information. In some engagements, Rocket Trials may act for a HIPAA-covered entity or business associate and handle protected health information under a business associate or subcontractor agreement. In other engagements, information collected directly by Rocket Trials may not be protected by HIPAA, although other federal or state privacy, consumer-protection, communications, or breach-notification laws may apply. 

If you become a patient or clinical-trial participant at a research site, the site’s HIPAA Notice of Privacy Practices, informed consent form, authorization, and study-specific privacy materials may govern information handled by the site. This Privacy Policy does not replace those documents.

11. Data Retention

We retain personal information only for as long as reasonably necessary for the purposes described in this Policy, including recruitment follow-up, referral tracking, campaign reporting, consent and opt-out records, dispute resolution, security, contractual commitments, and legal or regulatory obligations. Retention periods vary based on the type of information, the study, our role, client instructions, applicable agreements, and law. When information is no longer needed, we take reasonable steps to delete, de-identify, or securely dispose of it, subject to backup, archival, litigation-hold, and legal-retention requirements.

12.Information Security

We maintain reasonable administrative, technical, and physical safeguards designed to protect personal information against unauthorized access, acquisition, loss, misuse, alteration, or disclosure. These safeguards may include access controls, encryption where appropriate, workforce training, vendor oversight, logging, monitoring, and incident-response procedures. No website, transmission method, or storage system is completely secure, and we cannot guarantee absolute security. If you believe your interaction with us is no longer secure, contact us promptly using the information in Section 17. 

13. Children and Minors

Our general recruitment services are not directed to children under 13, and we do not knowingly collect personal information directly from a child under 13 without verifiable permission or another lawful basis. Some studies may include adolescents or children. For those studies, a parent or legal guardian should submit information for a minor unless the applicable page and law expressly permit otherwise. We may request information reasonably necessary to confirm the adult’s relationship or authority. Study participation remains subject to the research site’s parental permission, assent, informed-consent, and other requirements. 

If you believe a child provided personal information to us without appropriate authorization, contact us so we can review and take appropriate action. 

14. Your Privacy Rights

Depending on where you live and subject to legal exceptions, you may have rights to request access to or a copy of personal information, correction of inaccurate information, deletion, restriction or limitation of certain uses, portability, or information about categories of collection and disclosure. You may also have a right to opt out of certain sales, sharing, targeted advertising, or profiling, and to appeal a denied request. We will not discriminate against you for exercising a privacy right. 

To submit a request, use the contact information in Section 17 and state that you are making a privacy request. We may need to verify your identity and authority before acting. An authorized agent may submit a request where permitted by law, but we may require proof of authorization and identity verification. We will respond within the time required by applicable law. If we cannot fulfill a request, we will explain the basis when required. 

Where applicable law provides a right to appeal, you may appeal our decision by contacting us and stating that you are appealing a privacy-request decision. We will review and respond as required by law. If an appeal is denied, you may have the right to contact your state attorney general or other privacy regulator. 

Depending on your state, you may also request the categories of third parties, or in some cases the specific third parties, to which we disclosed personal information. Any response remains subject to verification, legal exceptions, and protections for the rights and information of others.

15. Additional Information for Canadian Residents

If you are located in Canada, this section provides additional information about how Rocket Trials, LLC (“Rocket Trials,” “we,” “us,” or “our”) handles your personal information. 

Applicable Canadian Privacy Laws 

Our collection, use, disclosure, retention, and protection of personal information relating to individuals in Canada may be governed by the Personal Information Protection and Electronic Documents Act (“PIPEDA”) and/or applicable provincial privacy and health-information laws. 

The law that applies may depend on factors such as the province in which you reside, the location of the applicable research site, the organizations involved in the study or recruitment process, the nature of the information, and whether personal information is transferred across provincial or national borders. 

Nothing in this section is intended to limit any rights available to you under applicable Canadian privacy law. 

Personal Information We Collect 

For purposes of this section, “personal information” generally means information about an identifiable individual. 

Depending on the clinical research study and recruitment activity, we may collect personal information such as your name, contact information, date or year of birth, age, location, preferred language, and other identifying or demographic information. 

We may also collect sensitive personal information when relevant to determining potential eligibility for a clinical research study, including information regarding your health conditions, diagnoses, symptoms, medications, treatment history, laboratory or test information, healthcare history, disability, pregnancy status, sex, gender, race or ethnicity, and responses to study-specific eligibility questions. 

We recognize that health information and certain demographic information can be particularly sensitive and apply safeguards appropriate to the nature and sensitivity of the information. 

Purposes for Collection, Use, and Disclosure 

We identify the purposes for collecting personal information at or before the time it is collected. 

Depending on the circumstances, we may collect, use, or disclose your personal information to: determine whether you may meet preliminary eligibility criteria for a clinical research study; communicate with you regarding a study in which you expressed interest; contact you to complete or clarify prescreening information; identify an appropriate participating research site; facilitate a referral to a research site, investigator, sponsor, contract research organization (“CRO”), site network, or other authorized organization involved in study recruitment; coordinate study-related follow-up or scheduling; operate and improve our patient recruitment and referral services; prevent duplicate referrals, maintain appropriate records, and support recruitment reporting; comply with applicable legal, regulatory, contractual, security, audit, and recordkeeping obligations; and contact you about other clinical research opportunities when you have provided consent or when otherwise permitted by applicable law. 

We limit our collection of personal information to information reasonably necessary for the purposes identified to you and for purposes otherwise permitted by applicable law. 

Consent 

Where consent is required, Rocket Trials seeks consent appropriate to the nature and sensitivity of the personal information and the purposes for which it will be collected, used, or disclosed. 

When you provide personal and health information through a clinical-trial prescreener, telephone prescreening process, or similar recruitment process, we may ask you to provide express consent to the collection, use, and disclosure of that information for the purposes presented to you. 

We will seek to provide information reasonably necessary for you to understand what personal information is being collected, why it is being collected, how it will be used, and the types of organizations to which it may be disclosed. 

Consent to be contacted regarding other or future clinical research opportunities may be requested separately where appropriate and is not required solely to be considered for the specific study about which you initially contacted us, unless otherwise permitted by applicable law. 

You may withdraw your consent to future collection, use, or disclosure of your personal information, subject to reasonable notice and any legal, regulatory, contractual, or other applicable restrictions. Withdrawal of consent will not affect processing that occurred lawfully before your consent was withdrawn. 

If withdrawing consent would affect our ability to continue processing your inquiry or referral, we will explain the consequences of withdrawal where appropriate. 

Disclosure to Research Organizations 

If your prescreening information indicates that you may potentially qualify for a clinical research study, we may disclose relevant personal information to the research site and, depending on the structure of the study and recruitment program, to an investigator, sponsor, CRO, site network, or other authorized recruitment partner. 

These organizations may use the information to further evaluate your eligibility, contact you regarding the study, arrange additional screening, schedule an appointment, or otherwise support the clinical research process. 

Once your information is received by another organization, that organization may have its own legal obligations and privacy practices and may provide you with additional privacy notices, informed-consent documents, or other information regarding its handling of your personal information. 

Service Providers and Accountability 

Rocket Trials may use service providers and contractors to perform services on our behalf, including hosting, secure data storage, communications, call-center services, form processing, cybersecurity, analytics, and other operational services. 

We remain accountable for personal information under our control and use contractual, administrative, technical, and organizational measures designed to require service providers handling such information on our behalf to protect it and use it only for authorized purposes. 

Processing and Storage Outside Canada 

Rocket Trials is based in the United States. Personal information collected from individuals in Canada may therefore be transferred to, stored in, accessed from, or otherwise processed in the United States. 

We may also use service providers that process information in the United States or other jurisdictions. 

When personal information is processed outside Canada, it may be subject to the laws of the jurisdiction in which it is processed, including lawful access requirements applicable to courts, law-enforcement agencies, national-security authorities, or other governmental authorities. 

Where required, Rocket Trials uses contractual, administrative, technical, and organizational safeguards designed to provide an appropriate level of protection for personal information transferred to service providers or processed outside Canada. 

You may contact our Privacy Office using the information below if you have questions about our use of service providers outside Canada or our handling of cross-border personal information. 

Retention and Disposal 

We retain personal information only for as long as reasonably necessary to fulfill the purposes for which it was collected and to satisfy applicable legal, regulatory, contractual, security, dispute-resolution, audit, and recordkeeping requirements. 

Retention periods may vary depending on the study, type of information, status of a referral, consent or opt-out records, our contractual obligations, and applicable law. 

When personal information is no longer required, we take reasonable steps to securely delete, destroy, anonymize, or de-identify it, subject to applicable backup, archival, legal-hold, and record-retention requirements. 

Safeguards 

We maintain administrative, technical, physical, and organizational safeguards designed to protect personal information against loss, theft, unauthorized access, use, disclosure, copying, modification, or disposal. 

The safeguards we use are intended to reflect the sensitivity, amount, format, and storage of the personal information involved and may include access controls, encryption where appropriate, workforce training, vendor oversight, logging, monitoring, secure communications, and incident-response procedures. 

Because health and medical information can be highly sensitive, we apply safeguards intended to reflect that sensitivity. 

Privacy Incidents and Breaches 

Rocket Trials maintains procedures for identifying, investigating, documenting, and responding to suspected or confirmed privacy and security incidents. 

Where required by applicable Canadian privacy law, we will notify affected individuals, applicable privacy regulators, and/or other organizations of a breach of security safeguards and will maintain records of breaches as required by law. 

Access and Correction 

Subject to applicable law and legal exceptions, you may request access to personal information that Rocket Trials holds about you. 

You may also request information regarding how your personal information has been used and, where applicable, the organizations or categories of organizations to which it has been disclosed. 

If you believe personal information we maintain about you is inaccurate or incomplete, you may request that we correct or update it. 

We may need to verify your identity before fulfilling a request. Certain information may be withheld where permitted or required by applicable law. If we are unable to provide access or make a requested correction, we will provide an explanation where required by law. 

Withdrawal of Consent 

Where our processing of your personal information depends on consent, you may request to withdraw that consent by contacting us. 

Withdrawal may prevent Rocket Trials from continuing to evaluate your potential eligibility, communicate with you about the study, or facilitate your referral to a research site. 

Withdrawal does not necessarily require deletion of information that Rocket Trials is legally or contractually required or permitted to retain. 

Questions and Complaints 

Rocket Trials has designated a Privacy Office responsible for overseeing our privacy practices and responding to privacy questions, requests, and complaints. 

If you have a question or concern regarding our handling of your personal information, please contact: 

Rocket Trials, LLC 

Privacy Office 

Email: info@rockettrials.com 

We will review and respond to privacy complaints in accordance with applicable law. 

If you are not satisfied with our response, you may have the right to submit a complaint to the Office of the Privacy Commissioner of Canada or to the applicable provincial or territorial privacy regulator, depending on the law and circumstances applicable to your personal information. 

Changes Affecting Canadian Personal Information 

If we materially change the purposes for which Canadian personal information is collected, used, or disclosed, we will provide additional notice and obtain additional consent where required by applicable law. 

16. Third-Party Links and Services

Our pages may link to clinical research sites, ClinicalTrials.gov, social media platforms, maps, scheduling tools, or other third-party services. Rocket Trials does not control those services and is not responsible for their privacy or security practices. Review the privacy notice of any third party before providing information.

17. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our services, technologies, legal obligations, or practices. We will post the revised Policy and update the effective date. If required by law, we will provide additional notice or obtain consent before a material change applies to information previously collected.

18. Contact Us

For questions, privacy requests, complaints, or communication preferences, contact: 

Rocket Trials, LLC 

Privacy Office 

Email: info@rockettrials.com 

Website: www.rockettrials.com